The position of Vinmail on Spam
At Vinmail, we have designed a powerful anti-spam policy which has zero-tolerance quality to keep up the reputations and delivery rates of our customers. If any one of our customers send you Spam, please feel free to email us. We will be happy to quickly follow adequate measures to solve the trouble.
At Vinmail, our unique choice is anti-spam. We keep up the privacy of all our users as well as recipients of emails sent by our customers, with highest regards.
The Federal CAN-SPAM Act, which came into force in 2003, prescribes rules in sending commercial email. We at Vinmail, smartly follow up these rules by including a few more for improving safety.
This policy is applicable for both single or bulk emails sending for email marketing campaigns. Categories such as From To, ReplyTo, routing informations including the originating domain name and email address must be accurate and can be identified the person or business who initiated the message.
The subject line of the email must be able to accurately reflect the content of the message.
a) Commercial content: Commercial content promotes or advertises either a commercial product or service comprising of content on a website, being operated for a commercial requirement.
b) Transactional or relationship content: These are content which facilitates an already agreed transaction or updates by a customer about a transaction which is ongoing. The firsthand goal of this content is to activate relationship that brought out by the transaction.
Other content: These content are neither commercial nor transactional or relationship showing. If the message contains only commercial content, its original purpose is commercial and it must abide by the requirements of CANSPAM. If the message includes only relationship or transactional content, its main purpose is either relationship or transaction. In that case, there care possibilities to have message with false or misleading routing information, but is otherwise exempted from most provisions of the CANSPAM Act.
The email must reveal clearly and conspicuously that your message is intended for an advertisement. Never makes it to appear as a personal email.Your message must contain the accurate physical postal address of the sender. The message must have a clear and conspicuous explanation regarding how the recipient can opt out of getting emails from you in the future.You have to honor optout requests promptly. The optout mechanism offering by you must be able to process optout requests for at least 30 days after you send your message. You must honor the optout request of a recipient within 10 business days. If people don’t want to receive any more messages from you, you can’t either sell or transfer their email addresses, even in the form of a mailing list.
The law clearly points out that even if you hire another company to handle your email marketing, you can’t contract away with your legal responsibility as you are abided by the law. The company whose product is promoted in the message and the company which actually move the message may be held legally responsible.
1. Never use false or misleading header for information: Your – 'From TO' 'ReplyTo' and routing information containing the originating domain name and email address etc. must be in such a way to accurately identify the person or business who has initiated the message.
2. Don’t try to use deceptive subject lines: The subject line of the email must be able to accurately reflect the content of the message.
3. Identify the message as an advertisement: The law gives you a lot of margins to carry out this type of messaging. You must disclose clearly and conspicuously that your message is an advertisement.
4. Reveal your location to recipients: Your message must show your physical postal address which is currently active. This can be your present street address with a post office box number you have enrolled with the Postal Service, or a private mailbox you have registered with a commercial mail receiving agency constituted under Postal Service regulations.
5. Tell recipients the way to opt out receiving future email from you: Your message must include a clear and eyecatching explanation of how the recipient can opt out of getting email from your end in future. Craft the notice in such a way to understand by an ordinary person to read, understand and recognize. Creative usage of type size, color as well as location can improve clarity. Provide a return email address or another easy Internetbased facility to allow recipients to communicate their choice to you. You may create a menu to enable a recipient to opt out of certain types of messages, but you have to also include an option to stop all commercial messages from you. Make sure your Spam filter cannot stop messages which contain optout requests.
6. You have to honor optout requests efficiently: Any optout mechanism you offer must be able to process the optout requests for at least 30 days after moving your message. You should honor the optout request of a recipient within 10 business days. You can’t charge a fee, if the recipient has to give you any personally identifying information other than an email address, or make the recipient take any step beyond sending a reply email or visiting a single page on an Internet website as a condition for honoring an optout request. Once people tell you that they don’t want to receive any more messages, you cannot either transfer or sell their email addresses, even in the form of a mailing list. The only agreed alternative is to transfer the addresses to a company you have hired to help you as per the CANSPAM Act.
7. Find out what others are doing on your behalf: The law clearly points out that even if you hire another company to handle your email marketing, you can’t escape from your legal responsibility to comply with the law. As per the act, the company whose product is promoted in the message and the company that actually sends the message may be accused of legally responsible.
All Vinmail customers are bound, by law, for following these guidances. If you send an unexpected email from a Vinmail customer, please let us know immediately, but kindly understand the steps you have to follow in such cases:
You may click on the unsubscribe link provided in the unexpected email you receive. Then, contact our support staff and request to take you off from all potential emails sending by Vinmail
When one of our customers send you Spam, please remember to contact us at email@example.com